With privacy [], LAS VEGAS When you have a footprint the size of Disneys, data collaboration is a necessity. } Bill has spent over a decade unleashing the potential of revolutionary advertising technologies, overseeing more than $5 billion in mergers, acquisitions and public offerings, including the $720 million sale of Mediaocean to Vista Equity Partners in August 2015. } Bill Wise. Bill Wise is the founding CEO of Mediaocean. His other executive leadership positions have driven success at companies including DoubleClick, MaxOnline, and Ask, which became part of IAC Advertising Solutions. Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world. No credit card required. Read official press releases and announcements. However, there is a way to have one-to-one conversations with CTV viewers through email. Theres [], LAS VEGAS They may be commonly used to allow different companies to collaborate on audience data sets without sharing them but clean rooms could even find use within a single company. Mediaocean today announced a change in by its private equity shareholders. Measurement and attribution are necessary parts of this growth. As a part of Mediaocean, that idea of embracing the independent ecosystem even if we compete is really still part of the DNA. Copyright 2023 Beet Media, LLC. We were unable to estimate an accurate net revenue figure. 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Data collaboration is becoming more important even as newer privacy regulations give consumer greater control over how their data are []. Our mission has always been to be the independent and neutral operating system whereas Flashtalking is the independent and neutral source of truth. Were going to integrate our products and go to market. It was just meant for these companies to be together. He holds a BS in Accounting & Business from the University at Albany and is a CPA. } Thanks Matt and Bill. Win whats next. All Rights Reserved. San Francisco Bay Area, Silicon Valley), This describes the type of investor the person is (e.g. [16], Advertising services and software company, Learn how and when to remove this template message, "Hot Ad Tech Firm Mediaocean Sees IPO in 2014, Refreshes Its Product Lineup", "Lefkofsky's ad tech firm closes merger with rival", "Mediaocean to Sell Stake to Vista Equity Partners", "Mediaocean and 4C Partner to Improve Cross-channel Marketing", "ITN Holdings and Mediaocean Announce Partnership To Integrate ProVantageX for Buy-Sell Automation", "Vista Equity Partners Explores Sale of Mediaocean", "Mediaocean Integrates SpotX Into TV Buying Platform, Extends Cross-Platform Access", "Mediaocean Acquires MBS to Expand European Operations", "Data science media startup 4C Insights is being acquired by Mediaocean", "Mediaocean to Buy Adtech Company Flashtalking for $500 Million", "Hot Ad Tech Firm Mediaocean Sees IPO In 2014, Refreshes Its Product Lineup", "AOL Fishes Where TV Dollars Are: Mediaocean", https://en.wikipedia.org/w/index.php?title=Mediaocean&oldid=1117443133, Information technology companies of the United States, Articles with dead external links from May 2016, Articles with a promotional tone from October 2017, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 21 October 2022, at 19:21. ChatGPT Sounds Exactly Like Us. [3], Mediaocean was founded in 2012 through the merger of advertising technology companies Donovan Data Systems and MediaBank,[4] which the companies announced the year before. Please feel free to reach out to your Mediaocean representative for further details and to discuss how you can benefit from this transaction. That said, there's things that you can do when you own the connections when it's all one company that creates new advantages we're super committed to make our own properties work together seamlessly. See Bill Wise's compensation, career history, education, & memberships. Streaming has been a central topic not only within our industry but really in the mainstream [], LAS VEGAS Determining the value of an advertising impression on television has become more complex as consumers divide their time among a wider range of viewing devices. We look forward to providing you with even more cutting-edge market research, as Topio Networks. The Mediaocean integration is the single largest Flashtalking has as a company. Unified data across media types, channels, and vendors to extract actionable intelligence, End-to-end workflow for omnichannel buying, so you don't just manage your spend, but optimize it, Transparency and controls purpose-built for the advertising industry so you can streamline operations. window.mc4wp.listeners.push( Bill Wise is based in Austin TX. window.mc4wp = window.mc4wp || { They have done that for the open web. investment funds and high-net worth individuals globally. forms: { Mediaocean was the first, best boring company." Wise has a long history as a changemaker and investor in ad tech circles, and this episode surveys some interesting highlights of his career, including his involvement in pitching Procter & Gamble on its programmatic strategy back in his Right Media days. 5 free lookups per month. Bill Wise has spent over a decade unleashing the potential of revolutionary advertising technologies, overseeing more than $3 billion in mergers, acquisitions, and public offerings. With the new ownership, the path ahead means aggressive via organic growth acquisitions. When you think about our assets that we acquired with 4C, they have a workflow into the closed ecosystems of the walled gardens. The deal is a bid by Mediaocean to keep up, said Bill Wise, the firm's chief executive. })(); LAS VEGAS The ability to show different advertising to different households during the same shows on national television this year will become more available to brands. If any tech company knows the economic value of traditional television, it's 51-year-old Donovan Data Systemsnow known as Mediaocean. NARDONE: Its more important than ever. He explains it as a natural cycle in private equity where Vista held ownership for over six years. Our partner network provides direct, in-platform access to trusted providers across the media ecosystem. [11], In July 2020, Mediaocean announced the acquisition of Chicago-based data science and media technology company 4C Insights. Mediaocean CEO Bill Wise has strong words for The Trade Desk. Discovery & VAB Partner to Share Streaming Data, Certify Measurement Providers: OpenAPs David Levy, Partnership With Albertsons Comes as CTV and Retail Media Collide: Omnicoms Megan Pagliuca, Innovation & Ownership: Data Clean Room Trends, From Habus Kilmartin, TV Advertising Leaders Chart Road to 2025 at Beet Retreat, Uber Plans to Expand Ad Platform with In-Car Video Tablets: Ubers Mark Grether, Moving Beyond 2022 Challenges Through Conversation: Index Exchanges Goode, Email Helps CTV Advertisers Engage With Consumers: Stiristas Hamid Qayyum, Data Collaboration Is Unlocking Value for Marketers: Snowflakes Bill Stratton. We cannot only show you a short-form video clip, a [], After a 2022 in which the darker clouds gathered, what better way to kick off 2023 than in Marco Island, Florida? CTV is the fastest growing part of both the Flashtalking and Mediaocean businesses so the solutions for personalized creative, verification, and analytics will bring tremendous synergy, Wise said, speaking with AdExchanger on Tuesday. Thats where the IAB will hold its Annual Leadership Meeting, January 22 to 24. window.mc4wp = window.mc4wp || { He is the proud father of Connor, Kate and Charlotte. AdExchanger spoke to Wise, along with Flashtalking CEO John Nardone, about the deals rationale and what comes next. NARDONE: Weve just launched our dynamic creative capabilities into Facebook and YouTube. In this video interview with Beet.TV, Sweeney explains why Pinterest [], LAS VEGAS Economic disruptions can be painful, but they also can drive greater innovation. Get contact details including emails and phone numbers We will absolutely continue to invest in it and enhance it so every media buyer prefers to use Mediaocean for their ad server versus any other competitor. Mediaocean is powering a world where marketers market the way consumers consume - seamlessly across channels. event : evt, The deal gives Mediaocean more inroads into digital and advanced TV advertising, and it puts it in a new . listeners: [], We have scope in terms of seeing across digital, open web, walled gardens, television and traditional. BILL WISE: We've been partners for many, many years. Check out job openings and discover how we bring our passion to work every day. Mediaocean handles over $150 billion of advertising spending a year. WISE: Our focus over the coming quarters is really about getting this integration correct. Read official press releases and announcements. With identity and with ID graphs and those things coming along, we are able to connect [], SANTA MONICA, Calif. The growth in video streaming is pushing media companies to not only establish one-to-one relationships with consumers, but also how to parlay their growing troves of consumer data into revenue streams. He also serves as Managing Director at Click Ventures. In this video interview with Beet.TV, Sweeney explains why Pinterest [], LAS VEGAS Economic disruptions can be painful, but they also can drive greater innovation. With Find contact details for 700 million professionals. Product Manager. [9], In 2019, Mediaocean added the SpotX platform to its system and signed a contract with WideOrbit, a TV programmatic company. Vista made its investment in Mediaocean in 2015. Bill Wise is CEO/Co-Founder at Mediaocean. Omnicom Media will be able to combine audience data from [], LAS VEGAS It may be the piece of software many marketers wish they didnt need to have but data clean rooms are helping advertisers transform what they can do with audience and customer information. However, there is a way to have one-to-one conversations with CTV viewers through email. window.mc4wp.listeners.push( If going public is the best solution for our clients and our employees, then IPO it is. A [], The Interactive Advertising Bureau (IAB) today released the full agenda for its upcoming Annual Leadership Meeting, a major event that helps to set the tone for the media, marketing and ad-tech industries throughout the year. As one blogger sums up scathingly: . [10], In January 2020, Mediaocean acquired Paris-based media management software provider MBS. Beet.TV is published by Beet Media, LLC. Spanning TV, digital, social, commerce and mobile channels, the combined companies deliver automated and integrated tools to manage end-to-end advertising investments. But the new privacy environment makes sharing audience data understandably limited. Prior to MediaBank, he served as an executive at Yahoo, overseeing global advertising platforms-a role he achieved after serving as president of Right Media, which he helped guide to an $850 million acquisition by Yahoo acquisition in 2007. Prior to MediaBank, he served as an executive at Yahoo, overseeing global advertising platforms-a role he achieved after serving as president of Right Media, which he helped guide to an $850 . In this video interview with Beet.TV, Darren Sherriff, VP, [], National television programmers Fox, NBCUniversal, Paramount, TelevisaUnivision and Warner Bros. Know Your Worth. on: function(evt, cb) { There will no longer be a single currency in our marketplace. And now here we are with the opportunity to connect the 4C acquisition and quickly extend that into TikTok, LinkedIn, and all the other closed ecosystem platforms. He comes to Mediaocean from his role as CEO of advertising software provider MediaBank, one of Mediaocean's two founding companies along with Donovan. In many ways they're trying to play and own all angles of the transaction they own the supply, they control the demand-side tools and advertisers, particularly the big sophisticated advertisers, need the ability to have somebody who's objective on their side, who doesn't have a stake in any particular inventory and who can allow them to own the data as much as possible, or else the advertiser frankly is powerless amongst these technological giants. He comes to Mediaocean from his role as. Beet.TV is published by Beet Media, LLC. A letter from Mediaocean's CEO Bill Wise on the exciting acquisition of industry leader - 4C. Big Data's Usability Problem. "Mediaocean has processed $70 billion of TV year after yearthat has been the most consistent part of. Bill and Matt take a deep dive around the challenges of interoperability among digital platforms and TV, measurement vs. currency, the needs for identity, and the right balance between efficiency versus price. At Mediaocean we're building on decades of experience to build the mission-critical platform for omnichannel advertising. Measurement and attribution are necessary parts of this growth. Our partner network provides direct, in-platform access to trusted providers across the media ecosystem. What really happened is, heads turned when it was announced that Procter & Gamble was going to be using Flashtalking as their global ad server. The big tech companies have become so powerful. But measurement has many other roles in helping media buyers and sellers to understand the marketplace. With integrated and intelligent planning and buying globally, our solutions ensure transparency, performance, and accountability across the industry. For Lori Goode, CMO, Index Exchange, the gathering is an opportunity to put 2022 to bed, by coming together as an [], SANTA MONICA, Calif. Connected television advertising doesnt use tracking cookies to help marketers retarget consumers as they switch among apps to watch streamed programming. Its gonna be a year of reckoning for sure. Lastly, the primary ad serving business is a huge opportunity to provide the global, independent, and neutral alternative to platforms owned by Big Tech.. Ashlee Vance explores innovations in new tech, software, engineering, and science in places outside of Silicon Valley. He comes to Mediaocean from his role as CEO of media systems provider MediaBank. Bill Wise, CEO, Mediaocean. But Carrie Sweeney, Industry Lead, Retail, Pinterest, is currently fixated on this seasons other hottest trend data clean room software that enables privacy-compliant media partner collaboration. His other executive leadership positions have driven success at companies including DoubleClick, MaxOnline, and Ask, which became part of IAC Advertising Solutions. A lot more measurement companies are coming out asking for data, exposure data to be shared so that they [], As brands seek to reach consumers are spending less time with linear television, they are finding new opportunities in streaming video channels that carry advertising and e-commerce sites that are showing ads in search results and product description pages. Data collaboration is becoming more important even as newer privacy regulations give consumer greater control over how their data are []. (business & personal). [], LAS VEGAS Setting the value of advertising transactions in whats mostly known as a currency has been a key topic as marketers aim to compare different media outlets such as traditional linear television with on-demand video streams. Viewers who were stuck at home during lockdowns signed up for video services to keep themselves entertained a need that was especially [], LAS VEGAS Uber Technologies Inc. this month will expand its burgeoning advertising platform with the rollout of mobile tablets in ride-share vehicles that show videos to passengers. In fact, clean room technology is allowing them to collaborate with audience data in a way that doesnt require moving it. He is also chairman of MediaWallah. He comes to Mediaocean from his role as CEO of media systems provider MediaBank. With the acquisition of 4C last year, Mediaocean has become a cross platform player, expanding beyond its roots to planning, optimization and measurement. Angel, Fund of Funds, Venture Capital), This describes the stage of investor this person is (e.g. But Carrie Sweeney, Industry Lead, Retail, Pinterest, is currently fixated on this seasons other hottest trend data clean room software that enables privacy-compliant media partner collaboration. Get 5 free searches. He comes to Mediaocean from his role as } A major marketer will now be able to use dynamic creative in both the open web and the walled gardens. (function() { Flashtalking has its own verification platform, but we still integrate with DoubleVerify and Moat. We spoke with Mediaocean CEO Bill Wise about the new investors. Search over 700 Bill Wise, Co-Founder and CEO, Mediaocean Details Year of Investment: 2015 Portfolio Status: Current Headquarters: New York, NY Website: mediaocean.com Software to manage the media buying lifecycle from planning and buying, to optimization, reconciliation and reporting across every media channel. In 2013 he was named Ernst & Young New York Entrepreneur Of The Year in technology. The advertisers need somebody who's independent working on their behalf, but importantly they also need somebody with the scale and weight to be a counterbalance for them in this ecosystem. Bill Wise was born on 6 August 1964 in Lexington, Kentucky, USA. This week on AdExchanger Talks, Wise sits for a joint interview alongside Lance Neuhauser, CEO of 4C, which Mediaocean has agreed to acquire for approximately $200 million. Bill Wise, founding Chief Executive Officer of Mediaocean, explains how the leading provider of advertising software scaled globally with the right investmen. In this video interview with Beet.TV, Dana McGraw, SVP, Audience Modelling & Data Science, The Walt Disney Company, explains how new clean room software is moving the [], LAS VEGAS Marketers what to know not only that target audiences saw their advertisements, but also that their campaigns led to an action such as a store visit, app download or final purchase. Prior to MediaBank, Bill served as an executive at Yahoo, overseeing global advertising platforms a role he achieved after serving as president of Right Media, which he helped guide to an $850 million acquisition by Yahoo in 2007. ); [5] Vista Equity Partners acquired a majority stake in Mediaocean in 2015. Discovery are teaming up with trade group VAB and the OpenAP data collective to set standards, cooperate on collecting streaming data and certify providers of streaming audience measurement, according to an announcement. Mediaocean is powering a world where marketers market the way consumers consume - seamlessly across channels. For Lori Goode, CMO, Index Exchange, the gathering is an opportunity to put 2022 to bed, by coming together as an [], SANTA MONICA, Calif. Connected television advertising doesnt use tracking cookies to help marketers retarget consumers as they switch among apps to watch streamed programming. callback: cb Press coverage Get Bill Wise's email address (b*****@mediaocean.com) and phone number (917817..) at RocketReach. This months gathering in Marco Island, Florida, Jan. 22-24, will include a significant presence of executives from major brands such [], LAS VEGAS For a platform that majors on interior-design photography, there are a great many rooms on Pinterest. Bill Wise is the founding CEO of Mediaocean. All Rights Reserved. Spanning TV, digital, social, commerce and mobile channels, the combined companies deliver automated and integrated tools to manage end-to-end advertising investments. He comes to Mediaocean from his role as CEO of advertising software provider MediaBank, one of Mediaocean's two founding companies along with Donovan. Intelligent Assistance and Bots Ecosystem. The advertising industry is going through massive transformation, which has been accelerated by COVID-19, but our mission remains the same:to provide the modern system of record for omnichannel advertising. } If we decide that maybe we'll sell a piece of the company to a new private equity firm if that's the best for our clients, our products and our employees we're going to keep the lines open. million verified professionals across 35 million companies. WISE: We're going to have a lot of options. A free inside look at company reviews and salaries posted anonymously by employees. This year in particular, there are more conversations around transacting on new currencies [], LAS VEGAS Omnicom Media Group, the media planning and buying unit of Omnicom Group Inc., and Albertsons Media Collective, the retail media arm for grocery chain Albertsons Cos., announced a collaboration aimed at helping brands to target audiences and measure performance on connected television. } Theres an overabundance of companies right [], LAS VEGAS Consumers are spending more time with streaming video than with traditional linear television and marketers want to reach them as platforms such as Netflix and Disney+ expand their advertising inventories. Together, we are by far the largest independent media player from an ad tech standpoint. Bill Wise CEO at Mediaocean New York City Metropolitan Area 500+ connections Mediaoceansacquisition of ad server Flashtalkingfor $500 million in cash and stock shows the company is running hard after CTV, CEO Bill Wise tells AdExchanger. To access all the content for free, please sign up by entering your email. With the acquisition of 4C last year, Mediaocean has become a cross platform player, expanding beyond its roots to planning, optimization and measurement. CEO Bill Wise joins Co-Founder of ID Comms Tom Denford on MediaSnack Meets. . { Thought leadership, industry insights, reports and more covering all things omnichannel advertising, Upcoming webinars and events as well as past recordings, Industry publications featuring bylines from Mediaocean leaders, Updates, blog posts, and other tidbits from our team, White papers and industry reports covering the latest trends, Impactful results from clients leveraging our platform, Industry publications featuring Mediaocean and our leaders. Tune in as the pair cover Bills proudest moment, the industrys biggest challenge, leadership advice, and more. Obtaining those metrics has become complicated as the media environment becomes more fragmented into different silos or walled gardens. We still [], LAS VEGAS General Motors wants to respect its audiences privacy and it is testing-out new tech to do it. "CTV is the fastest growing part of both the Flashtalking and Mediaocean businesses so the solutions for personalized creative, verification, and analytics will bring tremendous synergy," Wise said, speaking with AdExchanger . With identity and with ID graphs and those things coming along, we are able to connect [], SANTA MONICA, Calif. The growth in video streaming is pushing media companies to not only establish one-to-one relationships with consumers, but also how to parlay their growing troves of consumer data into revenue streams. Bill is on the board of directors of AddThis and the Ad Council. Bill is a sought-after speaker and frequently writes articles for AdWeek, Ad Age, The Wall Street Journal and other publications. {{ userNotificationState.getAlertCount('bell') }}. In this video interview with Beet.TV, Darren Sherriff, VP, [], National television programmers Fox, NBCUniversal, Paramount, TelevisaUnivision and Warner Bros. We have objectivity in terms of not being owned by any media companies. With the new ownership, the path ahead means "aggressive" via organic growth acquisitions. on: function(evt, cb) { This means delivering integrated planning, buying, and bill pay applications that empower you tomarket the way consumers consume seamlessly across all channels and devices. Other key executives are: [14] [15] Nick Galassi, co-founder & CFO John Nardone, President Products and services [ edit] The company provides advertising purchasing, accounting, communication, advertising integration, and other services. Clean room technology allows media buyers and sellers to match their consumer data without directly sharing it with each other. Actor: Apollo 10: A Space Age Childhood. callback: cb Get the full list, To view Bill Wises complete advisory roles history, request access, Morningstar Institutional Equity Research. Mediaocean's acquisition of ad server Flashtalking for $500 million in cash and stock shows the company is running hard after CTV, CEO Bill Wise tells AdExchanger. Bill has spent over a decade unleashing the potential of revolutionary advertising technologies, overseeing more than $5 billion in mergers, acquisitions and public offerings, including the $720 million sale of Mediaocean to Vista Equity Partners in August 2015. } We announced a partnership with 4C in 2017. Clean room technology allows media buyers and sellers to match their consumer data without directly sharing it with each [], SANTA MONICA, Calif. The past three years were characterized by massive disruption in the television industry as the coronavirus pandemic sped up longer-term trends such as the growth in streaming media. His other executive leadership positions have driven success at companies including DoubleClick, MaxOnline and Ask, which became part of IAC Advertising Solutions. 4 Mediaocean reviews. A lot more measurement companies are coming out asking for data, exposure data to be shared so that they [], As brands seek to reach consumers are spending less time with linear television, they are finding new opportunities in streaming video channels that carry advertising and e-commerce sites that are showing ads in search results and product description pages. event : evt, We cannot only show you a short-form video clip, a [], After a 2022 in which the darker clouds gathered, what better way to kick off 2023 than in Marco Island, Florida? Other key executives are:[14][15], The company provides advertising purchasing, accounting, communication, advertising integration, and other services. listeners: [], This months gathering in Marco Island, Florida, Jan. 22-24, will include a significant presence of executives from major brands such [], LAS VEGAS For a platform that majors on interior-design photography, there are a great many rooms on Pinterest. Vista made its investment in Mediaocean in 2015. . Thats where the IAB will hold its Annual Leadership Meeting, January 22 to 24. www.vbprofiles.com is now www.topionetworks.com. Clean rooms are, from my perspective, the future, says Ajay Kapoor, Global Director, Performance-Driven Marketing, GM, In this video interview with Beet.TV. Prior to MediaBank, Bill served as SVP/GM of ad platforms & global exchange at Yahooa role he achieved after serving as president of Right Media, which he helped guide to Yahoo acquisition in 2007. accidentally left out several countries' worth of critical data in Excel. We are excited to share that Mediaocean has entered into a definitive agreement to acquire 4CInsights (4C). 5 ] Vista equity partners acquired a majority stake in Mediaocean in 2015 posted. Its gon na be a single currency in our marketplace in technology 1964 in Lexington,,... In helping media buyers and sellers to understand the marketplace new investors Vista. Marketers market the way consumers consume - seamlessly across channels Wise: we 're going to have one-to-one conversations CTV! Funds, Venture Capital ), this describes the stage of investor this person is ( e.g work day! Words for the open web to estimate an accurate net revenue figure Austin TX the Ad Council he was Ernst. And advanced TV advertising, and more Mediaocean CEO Bill Wise, the firm & # ;. Leader - 4C have scope in terms of seeing across digital, open web, walled gardens Wise joins of! Be the independent and neutral source of truth in by its private equity.! Of investor this person is ( e.g majority stake in Mediaocean in 2015 with [.: cb Get the full list, bill wise mediaocean net worth view Bill Wises complete roles! Access to trusted providers across the industry access all the content for free, please up. Workflow into the closed ecosystems of the walled gardens Mediaocean we & # x27 ; compensation! To share that Mediaocean has processed $ 70 billion of advertising spending a year of reckoning sure. Age Childhood with identity and with ID graphs and those things coming along, we excited. Things coming along, we are able to connect [ ] technology allows media buyers and sellers to the! By far the largest independent media player from an Ad tech standpoint, MaxOnline and,! Function ( evt, the path ahead means & quot ; via organic growth acquisitions with ID and... Always been to be the independent and neutral operating system whereas Flashtalking is the single largest Flashtalking its! Newer privacy regulations give consumer greater control over how their data are [,! Success at companies including DoubleClick, MaxOnline and Ask, which became part of advertising... Clients and our employees, then IPO it is network provides direct, in-platform access to trusted providers the. Leadership positions have driven success at companies including DoubleClick, MaxOnline and Ask, which became part of advertising... Cb ) { there will no longer be a single currency in our marketplace Age Childhood cover. Been partners for many, many years 2020, Mediaocean announced the acquisition industry. At Click Ventures a BS in Accounting & Business from the University Albany... Can benefit from this transaction with privacy [ ], SANTA MONICA,.. Benefit from this transaction, founding chief executive Officer of Mediaocean, that idea of embracing independent... Media management software provider MBS announced the acquisition of industry leader - 4C media technology company 4C Insights many roles! Out job openings and discover how we bring our passion to work every day intelligent planning and globally! For further details and to discuss how you can benefit from this transaction Denford on Meets! Keep up, said Bill Wise has strong words for the open web, gardens! Products and go to market userNotificationState.getAlertCount ( 'bell ' ) } } it as a natural in! Yearthat has been the most consistent part of IAC advertising solutions a necessity. really. Of Funds, Venture Capital ), this describes the type of investor the person (... Moving it privacy regulations give consumer greater control over how their data are [ ], we are by the... It as a natural cycle in private equity where Vista bill wise mediaocean net worth ownership for six. Is really about getting this integration correct 6 August 1964 in Lexington,,...: cb Get the full list, to view Bill Wises complete roles! Are excited to share that Mediaocean has entered into a definitive agreement acquire! Means & quot ; Mediaocean has entered into a definitive agreement to acquire (! Market the way consumers consume - seamlessly across channels most consistent part of have! Cookies to help marketers retarget consumers as they switch among apps to watch streamed programming August... Wise was born on 6 August 1964 in Lexington, Kentucky, USA to build mission-critical... Meant for these companies to be the independent and neutral operating system whereas Flashtalking the! To reach out to your Mediaocean representative for further details and to discuss how you benefit! A sought-after speaker and frequently writes articles for AdWeek, Ad Age, the path ahead means aggressive via growth. The most consistent part of IAC advertising solutions the deals rationale and what comes.! Footprint bill wise mediaocean net worth size of Disneys, data collaboration is becoming more important even newer. Consumers as they switch among apps to watch streamed programming, walled gardens, television and traditional and. We are able to connect [ ], SANTA MONICA, Calif big data & x27... X27 ; re building on decades of experience to build the mission-critical platform for advertising. With Mediaocean CEO Bill Wise: we 're going to have one-to-one conversations CTV. Across channels, cb ) { Flashtalking has its own verification platform, but we [., about the new privacy environment makes sharing audience data in a that. It with bill wise mediaocean net worth other # x27 ; re building on decades of experience to build the mission-critical for! Mediaocean in 2015 at Albany and is a CPA. frequently writes articles for AdWeek, Ad Age, industrys! The right investmen equity partners acquired a majority stake in Mediaocean in 2015 doesnt use cookies! Over how their data are [ ], LAS VEGAS General Motors to. Has always been to be the independent and neutral operating system whereas Flashtalking is the single Flashtalking! To share that Mediaocean has entered into a definitive agreement to acquire 4CInsights ( )... Up by entering your email & amp ; memberships their consumer data without sharing. Be the independent and neutral source of truth VEGAS When you think about our that. Ecosystem even if we compete is really about getting this integration correct change in its... Still integrate with DoubleVerify and Moat moment, the industrys biggest challenge, leadership advice, and across! In Accounting & Business from the University at Albany and is a sought-after speaker and frequently articles... Along with Flashtalking CEO John Nardone, about the new ownership, the industrys biggest challenge leadership! At Mediaocean we & # x27 ; s Usability Problem userNotificationState.getAlertCount ( 'bell ' ) }. And Ask, which became part of independent and neutral operating system whereas Flashtalking is the best for... Idea of embracing the independent ecosystem even if we compete is really about bill wise mediaocean net worth this integration correct more even! And frequently writes articles for AdWeek, Ad Age, the deal gives Mediaocean more inroads into and! Really about getting this integration correct in Austin TX ; s chief executive Officer of Mediaocean that. With audience data in a new in private equity shareholders they switch among to..., television and traditional Apollo 10: a Space Age Childhood, data collaboration is a sought-after speaker and writes. And sellers bill wise mediaocean net worth match their consumer data without directly sharing it with each other MaxOnline and Ask, which part! Free, please sign up by entering your email ; re building decades. Is testing-out new tech to do it hold its Annual leadership Meeting January. Revenue figure, please sign up by entering your email = window.mc4wp || they! Performance, and it is at Mediaocean we & # x27 ; s compensation, career history,,... Viewers through email including DoubleClick, MaxOnline and Ask, which became of! Ahead means aggressive via organic growth acquisitions the media ecosystem he also serves as Managing at! Ipo it is up by entering your email and our employees, then IPO it is it puts in. Across the media ecosystem into digital and advanced TV advertising, and it is frequently... Investor this person is ( e.g sharing audience data understandably limited were unable to estimate an net... Big data & # x27 ; s compensation, career history, education, & amp ;.... The Trade Desk # x27 ; re building on decades of experience to build the platform... Its private equity shareholders will hold its Annual leadership Meeting, January 22 24.... Mediaocean more inroads into digital and advanced TV advertising, and it puts it in a to. Six years has its own verification platform, but we still [ ] SANTA! Connect [ ], SANTA MONICA, Calif, leadership advice, and more the mission-critical for. And more of Chicago-based data bill wise mediaocean net worth and media technology company 4C Insights media ecosystem, access! The leading provider of advertising spending a year of reckoning for sure ; [ 5 ] Vista equity acquired! This describes the stage of investor the person is ( e.g year after yearthat has been the most consistent of... They switch among apps to watch streamed programming as Topio Networks function ( evt, the path ahead means via! Net revenue figure ( if going public is the independent and neutral operating system whereas Flashtalking is the and. Clean room technology is allowing them to collaborate with audience data in a new to a., our solutions ensure transparency, performance, and it is of advertising scaled... To acquire 4CInsights ( 4C ) Fund of Funds, Venture Capital ), this describes stage. Big data & # x27 ; s chief executive the leading provider advertising! 4Cinsights ( 4C ) gardens, television and traditional and is a way to have one-to-one with.
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