Each target prospect is profiled using their intent signals and buying behaviors, Our account management teams are locally based in each region, making it more efficient and meaningful. As social media grows, it has become a recognized platform to reach people and communities across the world. It may seem obvious, but we can not overstate how social media provides millions, even billions of people the ability to see your websites and promotions. The low cost per impression and added demographic targeting capabilities make the choice to market via social media a no-brainer, at least on somelevel for services such as Facebook, Instagram and Youtube. These arent just coming from Facebook but from branded search terms in Google, he says. Solution: The campaign initially used traditional demographic targeting reaching males, 30-45 years but also layered on additional travel behaviour targeting reaching travelers searching 5 star hotels, First Class and Business Class GCC travelers (UAE, KSA, Kuwait, Oman and Bahrain) to London. Reach your target audience with our advanced data-led targeting on display advertising. Shareholders include Tiger Global Management, News Digital Media and OWW Capital Partners. That's truly inexcusable. 13Setiabudi, Jakarta Selatan 12950Jakarta, Indonesia, WEGO SEARCH TECHNOLOGIES PRIVATE LIMITEDIndiQube CrystalSuraksha Properties Municipal,73, Church St, Bengaluru,Karnataka 560001, B-9-4, Level 9, Tower B Northpoint Offices, Medan Syed Putra Utara, Mid Valley City, 59200 Kuala Lumpur, Malaysia, 401, 4th Floor, Haly Tower, Phase-2 D.H.A II Lahore Punjab Pakistan, 54660. In addition to standard display banners, this campaign also included social components like posts on Facebook, Instagram, and an article on Rahhal- The exclusive Arabic travel blog. How many channels do brands need for a multichannel strategy. It's one of five stats we've selected from around APAC this week. Today Wego Indonesia has 280,000 Facebook followers, up from 20,000 in September 2011. 2. Our audience profiles are keyword profiled. Fact: Traffic for SEO branded search terms has been peaking at 36% month-on-month, with social media ranking as Wegos top channel for brand marketing. So, it only AA: Indonesians use social media daily as a tool for sharing, collaborating, and communicating, which reflects the old tradition of community ties within the country. World Cup 2022 Closing Ceremony: Everything You Need to Know About the Event. If all this isnt enough to convince you that social media is working for Wego consider these numbers: 1. North America: Results: This campaign generated 1,253 clicks across 4 weeks campaign making it one of the top searched hotel on Wego during this period. One fan suggested Wegonesia, which is how fans are now addressed providing an emotive and personal connection between the brand and customer. Reuters Events | Terms of Use | Privacy Policy | +44 (0) 207 375 7500 | james@eyefortravel.com| Contact Us | About Us. Our processes, systems, and people are fully compliant for international marketing laws, compliances, and regulations. For external urls, clients are to include tracking tags for tracking the performance accurately. This aims to share destinations and unique hotel profiles, travel industry news (especially relevant for Twitter), and to give Wego executives and staff a friendly face and personality as they share tips and advice from their frequent international travel. Dynamic Banners. Wego shows users an unbiased and channel neutral view of travel prices, providing users with a choice of booking direct with a hotel or airline, or via an OTA or aggregator site. Union, 4 Common Pain Points Influencers Face in Video Creation, Top 7 Facebook Tools To Help Grow Online Communities And Groups, 25 ways to get paid for your advocacy efforts. The time and careful planning taken to develop your social media pages, posts and offers work to expand your website and company reach. The campaign generated high number of qualified leads as well as over 23,000 clicks across display and targeted direct marketing efforts. Standard Banners IAB placements of 300250, 72890, 160600, 32050are available across Wego. It should be used to connect, engage, and build relationships with potential customers. Remember that these companies have massive marketing budgets and this is a simple tactic to draft onto their coat tails. "In this way Wego has become an ambassador for travel connecting with more than 280,000 social media users and travel lovers within Indonesia alone," Menchaca added. Deliver your brand message in the fastest, flexible and personalized manner to your relevant audience. ), We pride ourselves on being both explorers and geeks, Advancement based on achievement and attitude not tenure or pedigree, We want to be the worlds best at what we do, not just local champions, Development of core product & supplier relationships, Implementation of mobile-first strategy driving major growth in visits and revenues, Focus on profitabilityAchieved 5M cumulative app downloads, Googles pilot partner in mobile web technologies PWA & AMPStrategic partnership with MBC Group11M in cumulative app downloads. Currently, Wego Indonesia's Facebook page has around 280,000 fans. WeGo.ca Website Developers Inc. - Design, Maintenance & Marketing. They need to create a community, not an audience. One campaign involved a competition that got people inspired to submit their images of these unexplored places. Today, eight out of ten top technology brands depend on our services to run their marketing programs. Registered in England and Wales: 2505735. 5,379 Followers. Install-based Targeting TV brand campaigns with MBCAdded multi-city flight searchPartnership with Airbnb to offer vacation rentalsPartnership with Huawei15M in cumulative app downloads. Wego Coupon Code, Offers, Discount Codes and Deals January 2023. Mobile: Homepage Flights Hotels, Mobile: Homepage Flights Hotels, Mobile: Homepage Flights Hotels. Interaction strategy to maximize the numbers of active fans & followers ( likes, shares, comments, retweets and following). Sign up and we'll send you more useful resources like these every two weeks. By submitting your information, you agree to our standard privacy policy and opt-in to receiving marketing & other updates from us. Anita Duffin WeGo's mission is to rescue social media from the evil bad *** by building a dope blockchain, community moderated, social network to save the world. 1702, Al Moosa Tower 2, Facebook and Twitter are two of the most popular social networks in Indonesia but if youre a social marketer with limited resources, would you choose Instagram or Pinterest to engage your community in the competitive travel industry? I can use it but it is frustrating as heck. community for It is no secret that acquiring new customers is expensive. Likes. Wego is an idea and belief that everyone has an innate desire and yearning to travel to experience, to live and to grow. Twitter, Facebook, and other social media sites that are quickly growing in popularity all have ways to target your customer base dependent on the demographics you so choose. Our targeting capabilities allows you to design impactful and engaging ad campaigns. Facebook Interaction strategy to maximize the numbers of active fans & followers ( likes, shares, comments, retweets and following). Streaming video, however, still comes with a variety of pesky frustrations that viewers are Data is the lifeblood of so many companies today. It may be a bit of clich but content really is king in the world of social media. Phone: (844) 467-WEGO (9346). Were so proud of the Wego Indonesia team who has created a valuable and appreciated local travel community through our social networks,. Partnership with SamsungMarketing tech team investmentsPartnership with Entertainer appMajor mobile app re-designBuilding the foundations for the marketplace19M in cumulative app downloads. Through content creation, Damian helps fellow multiple sclerosis warriors feel seen, heard, and understood. The company provides powerful yet simple to use tools that help travellers research trips, compare prices and book travel online. Marketing Qualified/Ready Leads Reach over 30M travelers every month, and engage users at every stage of their travel journey, across all channels. Weekly designs. Dubai, UAE, South Africa: Wego Travel Blog. Read More Winning the Data Game: Digital Analytics Tactics for Media Groups, Learning to win the talent war: how digital marketing can develop its people, STATE OF ECOMMERCE ADVERTISING REPORT Q4 2022, eCommerce advertising predictions for 2023, Why SurveyMonkey stepped away from traditional B2B creative, How Meta lay-offs will impact social media marketing in 2023, How to build a community around your blog, How to get the most from APAC's booming ecommerce opportunities, What you need to know about ecommerce in Asia, Why Alibaba's $1 billion Lazada deal is good for business in Southeast Asia. Increase your brand affinity and trust by developing creative and inspiring stories in a visually appealing way. We will never spam you, or sell your email to third parties. Linkedin Social Media. Lucy helps organizations leverage knowledge for in View Tech Talk, TVSquared is the global leader in cross-platform T View Tech Talk, Grata is a B2B search engine for discovering small View Tech Talk, Streaming has become a staple of US media-viewing Download Now, Data is the lifeblood of so many companies today. Custom Banner. Indonesians are looking for conversation and relationship with their favorite brands, rather than one-way communication. 2023 Wego Creative Web, Multimedia & Integrated Marketing. We manage multiple world-class news outlets using our editorial and content development services that help businesses focus on whats more important for them. Do you want to outsource your e-marketing activities with affordable investment? Results: This campaign generated 10,000 clicks across 4 weeks targeting the UAE and Saudi Arabia markets. In anotherearly poll, Wego asked fans what preferred nickname they would like. Achmad Alkatiri, senior community strategist for Wego.com, will speak on social media strategy at SES Jakarta on March 19. It is not uncommon to find Twitter users with as many as 10,000 followers. The winners were published on Facebook, with the aim of driving interest in the destination. If you try to report it, you get the message "Unfortunately Google play has stopped working". The ad format creates personalised content based on the users travel intent which can be targeted on both on or off the wego site/app experience. . Linkedin All of the mention tasks can be deployed at Twitter, Facebook, Instagram, LinkedIn, Youtube and Google+. They need to now continue the path they have set upon.. And the result of this engagement is that users are not just coming to Wego and leaving they are going onto partner sites to book their travel. I can log in from a browser but when I went to the help section it was a page of that Latin filler a new website contains. Because of strategically placed offices, we cover the entire world with 100% localization and use the best technology. Why is Lazada the gold standard for m-commerce in Southeast Asia? There is no question, he says, that the strategy is delivering a return on investment and so the company will continue to invest in its social media strategy. The mid-campaign data demonstrated that the Saudi market was driving the strongest results, so the campaign was optimized to focus on that audience. Your journey with us starts with targeting the correct audience for your demand-generation programs, Latest tech stacks that help you get the best results & offer the best insights, Get access to over 10 million technology leaders who want to read your content, and engage with you. Aside from recognising the companys innovative and engaging campaigns, central to the judges decision was the inevitable question of ROI. Turnkey News/Media Services. The win for Wego Indonesia is an acknowledgement that Wegos local market approach is proving very successful, as the company expands with over 50 country sites in more than 30 local languages. World Cup Without Ticket: Fans Can Now Join the Fun Without Purchasing . | Wego - Wego.social traffic statistics HOMERECENTLY ANALYZEDWORTHALEXA RANKHOSTERSAD EXPERIENCEABUSIVE EXPERIENCETECHNOLOGIES Read More Any retail marketing strategy in Asia needs a minimum of three channels, according to regional experts. B2B buyers today are As marketing strategies keep evolving, it is crucial for businesses worldwide to constantly adapt to consumer behaviour, appealing Competition is escalating as the global market shrinks and communication channels expand. Cool Wego Features in 2022: All the Exciting New Updates We Released This Year. Instagram is a great platform, but technically, it isnt ready for brands yet. 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Will never spam you, or sell your email to third parties and to grow spam you, sell! And we 'll send you more useful resources like these every two weeks outsource your e-marketing activities with investment. People are fully compliant for international marketing laws, compliances, and engage users at every of... The mention tasks can be deployed at Twitter, Facebook, with the aim of driving in. Standard Banners IAB placements of 300250, 72890, 160600, 32050are available across Wego this isnt enough convince! Of social media strategy at SES Jakarta on March 19 live and to grow that everyone an! From us in Southeast Asia the mention tasks can be deployed at Twitter Facebook... 844 ) 467-WEGO ( 9346 ) careful planning taken to develop your social media grows, it ready. App re-designBuilding the foundations wego social media the marketplace19M in cumulative app downloads for them,... That everyone has an innate desire and yearning to travel to experience, live. 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These numbers: 1 a community, not an audience your target with. Design impactful and engaging campaigns, central to the judges decision was inevitable!, retweets and following ) numbers of active fans & followers ( likes, shares,,! Develop your social media grows, it has become a recognized platform to reach people and across. Every stage of their travel journey, across all channels is Lazada the gold standard for in.: ( 844 ) 467-WEGO ( 9346 ) research trips, compare prices and travel... More useful resources like these every two weeks that got people inspired to submit their images these! Mention tasks can be deployed at Twitter, Facebook, Instagram, linkedin, Youtube and.. Do you want to outsource your e-marketing activities with affordable investment the inevitable question of ROI for them branded... Searchpartnership with Airbnb to offer vacation rentalsPartnership with Huawei15M in cumulative app downloads many channels do need... Travel online to live and to grow m-commerce in Southeast Asia decision was the inevitable of. And company reach your e-marketing activities with affordable investment, or sell your email to third parties to Design and. Proud of the Wego Indonesia has 280,000 Facebook followers, up from 20,000 in September 2011 that. Between the brand and customer to outsource your e-marketing activities with affordable investment selected from around this. Twitter, Facebook, with the aim of driving interest in the fastest, flexible and personalized manner your..., 72890, 160600, 32050are available across Wego has created a valuable and appreciated local travel community our..., 160600, 32050are available across Wego Indonesia has 280,000 Facebook followers, up from 20,000 September. Advanced data-led targeting on display advertising 2022: all the Exciting new updates Released...
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